Refrain from Stocking Up

Sunday March 20th, 2011

Refrain from Stocking Up

A Japanese designer has made a poster asking for residents in Japan to refrain from stocking up on essentials. The posters tells residents to only buy daily essentials, such as toilet paper and rice, to satisfy immediate needs. In the aftermath of the earthquake and tsunami in Japan, residents from areas not as heavily affected by the disaster have been stocking up on daily essentials, creating a shortage for the victims in northern Japan. The poster, created by Takamasa Matsumoto, explains how many people one unit of certain products can help. A translated version of the poster is below.

Refrain from Stocking Up (English)
Takamasa Matsumoto’s website, and twitter.

Ryousuke Kagawa

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