en

From start-ups to government institutions.
A micro global team is changing the world in a big way.
Founded in Chicago. Developed in Sydney. Now also in Tokyo.
A team made up of people with a diverse blend of cultures and
values formed from unique perspectives of viewing Japan from
the outside in. We build a bridge of ideas that connect people
around the world with our clients’ work. Because we are small,
we use our size to work for you for optimal impact.

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vision

multi perspective innovation

Creating docking hubs that bridge culture

and bring new discoveries

to people around the world.

Innovation of ideas often come from

the borders of where different cultures

converge together in one space.

New frontiers in technology and global thinking

are created every second in the world today

by breaking down existing boundaries

of thought of what can be possible.

doq® embraces this thinking of reimagining

how culture and people can merge in new ways

in places all around the world.

We specialise in designing new meeting points

to connect people with culture at intersections

that have never existed before,

by creating bridges of experience that

bring people closer together.

mission

global business creation

Build a bridge of ideas.

Connect the world more intimately together.

From online ventures to new start-ups,

anyone can participate in the global marketplace today.

You don’t have to be a big player

to be a global player.

doq® is creating our own definition of global.

Compact and agile.

Where it all starts with

a healthy respect for curiosity.

Where globalisation is not just about

 a collection of data.

We seek to understand

the hearts and minds of people.

We create a global business

with faces of people we can see.

We find joy in things out of the ordinary.

We believe that this is where

new ideas are born.

A micro global team

with big solutions for the world.

crew

Yoshinori Sakuno
Global Managing Director

Originally from Hyogo, Japan Yoshi holds an Executive MBA from the Australian Graduate School of Management (AGSM), University of New South Wales. Starting his career at advertising agency Leo Burnett’s Tokyo office (Beacon Communications) in 2001, he then continued on to Leo Burnett’s head office in Chicago in 2006, as the second team member in the company’s history to join from Japan. With over 15 years of international marketing experience for global blue chip brands, Yoshi specialises in building enduring brands and the commercialisation of products into new markets. In 2009, he founded cross-cultural marketing agency doq® in Sydney. Building a diverse cross-cultural team at doq®, partnering with clients from a broad range of industries, ranging from government institutions to start-ups, the company has grown significantly in the area of marketing products and solutions from Japan. In 2014, Yoshi was invited to speak as a cross-cultural marketing expert at TEDxTitech Tokyo. Since 2014, he has been appointed as the official Australian Market Advisor for the Organization for Small & Medium Enterprises and Regional Innovation, Japan.

Ko Yamura
Managing Director doq Japan
(General Manager doq) 

Managing Director, doq Japan k.k. (General Manager at doq Pty Ltd)
Originally from Osaka, Japan, Ko holds a Master’s Degree from Osaka University Graduate School of Engineering, Department of Applied Physics. In 2002, he began his career at advertising agency Leo Burnett’s Tokyo office (Beacon Communications), leading the communication strategy, TV advertisement implementation and in-store visual merchandising production for one of the world’s largest global fast food brands.

In 2010, Ko began work for the Japanese eyewear brand JINS. During his tenure in charge of both marketing and PR, domestic sales climbed to number one in Japan, fuelling business expansion in to China and America, in which he was also a key contributor.

Ko also led new product development for a PC use eyewear product, JINS PC (currently called JINS Screen), a breakthrough hit product that blocks blue light emitted from electronic devices, which sold over five million units and brought the Japanese brand to a global scale.

In April of 2016, Ko established doq Japan k.k. as the Managing Director.

Ryuichi Kaneda
Account Director - Head of Digital

Originally from Hyogo, Japan, in 2015 Ryuichi started his career at a commercial facility production company, leading event management and PR. In 2007, he worked at ALIEN EYE, a creative boutique agency specialising in digital as a COO / producer. In 2013, the company joined the Mullen Group, where he then worked as a COO / Head of Platforms, managing digital marketing and platform development for many global brands.
Ryuichi joined doq® in 2017 as Head of Digital, establishing d.doq Pty. Ltd (doq®‘s digital marketing agency) as Managing Director.

Naomi Hama
Account Director

Originally from Yokohama, Japan. Naomi spent nine years in Perth, Western Australia where she graduated from Curtin University with BA (Honours) degree. She started her career in marketing & advertising at McCANN World group in 2004 where she worked with a wide range of clients from different industries. Her main focus was Japanese blue-chip companies entering and operating in the Chinese market. After six years in Shanghai, she joined a Sydney based multicultural marketing agency, MULTICONNEXIONS in 2010. She worked as a head of client servicing. Clients included finance, telecommunications, FMCG and government. In 2013, she joined DDB Tokyo office as a business director in charge of an international automobile client account. She joined doq® in February 2017.

Mihoko Kurosawa
Account Supervisor

Originally from Yokohama, Japan, Mihoko holds a Master’s Degree in Tourism, Hotel and Event Management from the University of Queensland. Mihoko’s passion lies in connecting cultures and people through tourism and events, and began her career managing logistics for conferences seminars and receptions at White & Case, a prestigious international law firm in Tokyo. After joining doq® in 2014, Mihoko has utilised her knowledge and skills to delivery campaigns and events for clients such as the Japan National Tourism Organization’s Sydney Office, Tokyo Convention & Visitors Bureau, Aomori Prefecture, Okinawa Convention & Visitors Bureau’s, All Nippon Airways and the Ministry of Agriculture, Forestry and Fisheries of Japan.

She holds the title of doq® “Crew of the Year” for 2016 and 2015, an award given to the company’s most valuable employee.

Akiko Nagai
Account Manager

Originally from Yamaguchi, Japan, Akiko holds a Bachelor’s Degree from Chuo University’s Department of Business Administration. In 1998, she joined Nissin Food Products Co., Ltd, the company famous for inventing the instant cup noodle. At Nissin, Akiko managed sales promotions and events for the 2002 FIFA World Cup in Japan and Korea, among many other new product launches, product concept development, consumer research, package design, advertising campaign implementation and distribution management. Akiko is proud to have work and life experiences across Australia, U.S.A and Japan as well as her additional job titles which include ‘mother of two children’ and ‘cafe barista’. In 2013 she joined doq®, implementing BtoB and BtoC events for clients such as Okinawa Convention & Visitors Bureau, Japan External Trade Organization and Hakkoda (Aomori Prefecture). Akiko is now back in her home country, at doq Japan k.k., where she is passionate about delivering superior marketing and event management support to the team.

Daniel Eddy
Digital Marketing Manager

Originally from Sydney, Australia. Daniel has been in Digital Marketing for the past 8 years. He started his career by establishing his own social media agency at the age of 16, eventually selling it a few years later. He then joined a premier full service advertising agency where he honed his digital skills further. In 2014, he relocated to Tokyo to be involved in the startup scene, where he worked with various startup companies lending his digital marketing skills as a growth hacker. After spending his time in the Japanese startup scene, Daniel joined doq® in 2017, bringing his cross-cultural digital expertise to help brands across the globe penetrate Asian markets, as well as Asian brands wanting to enter the Western market.

Nancy Pham
Account Executive

Originally from Sydney, Australia, Nancy holds Masters Degrees in Management and International Management from the University of Sydney. Having worked and studied in Australia, the UK & Europe, Nancy’s passion lies in international and cross-cultural marketing, driving connections between cultures. With experience across a broad range of industries within marketing, Nancy has worked within the online travel industry at Expedia in Sydney on digital marketing (email and social) covering the Australia & New Zealand markets, the broadcasting industry at SBS in Sydney working on cross-cultural email marketing campaigns, the media & publishing industry at The Economist Group in London with a focus on ad marketing, and most recently in technology working on the project management of promotions for the Online Store at Microsoft in Sydney. Nancy joined the Tokyo office in 2016 as an Account Executive after relocating to Tokyo.

Seira Obana
Account Executive

Originally from Shenyang, China, Seira grew up in Tochigi, Japan and holds a Bachelor’s Degree from the Department of Electrical Engineering Faculty of Science & Technology, Tokyo University of Science. In 2009 she began her career at an IT consulting firm where she was responsible for the end-to- end management of various global projects, from business requirement definition to launch and post-launch care. She then utilised her experience at an international law firm in 2014 managing projects for the Information Systems department. Through her previous work experience, Seira holds certifications in the areas of project management and information technology (Project Management Professional / Oracle Master / SAP HANA).

With a family spread across nine different countries and as a trilingual speaker (Japanese, Mandarin and English), Seira lives and breathes the cross-cultural experience every day. Seira joined doq® in 2016 to utilise her cross-cultural consulting experience in a marketing context.

Yuiko Fuchita
Communication Designer

Originally from Yokohama, Japan, Yuiko spent her youth in Illinois, U.S.A. and Auckland, New Zealand. She holds a Bachelor’s Degree in International Liberal Studies from Waseda University. After graduating from the university, she chose to pursue graphic design. After finishing design school, Yuiko worked for a free paper production company where she worked as a Graphic Designer / Advertisement Planner to plan and create advertisements for local Japanese companies. From 2014, she started working for Investor Relations (IR) communication tools production company as a Project Director. She managed and executed all the tasks regarding a project from planning, writing, editing, design directing and web directing for companies listed with first section of Tokyo Stock Exchange to create IR communications tools, such as Integrated Reports, Annual Reports and CSR Reports. Yuiko joined doq® in October, 2016 to utilise her multicultural background to carry out her passion for Cross-culture Marketing.

Ai Hiratsuka
Account Executive

Originally from Hida Takayama, Gifu, Japan, Ai holds a Bachelor’s of Biological Science from Shizuoka University, Japan. After graduating, she joined Janssen Pharmaceutical K.K. of Johnson & Johnson as a Medical Representative where she managed the Nagoya and Gifu territories, marketing and selling a portfolio of Central Nervous System products to doctors and hospital pharmacists. Born and raised in Hida Takayama, a famous tourist spot in Japan, her passion lies in contributing to the vitalisation of regional Japan by introducing Japanese culture to the world. She is also passionate about creating bridges that connect the world more intimately through cross-cultural marketing. Ai joined doq® in 2016 as a Team Assistant.

Ayako Fujiwara
Account Executive

Originally from Tokyo, Japan, Ayako started her career as a Director of Digital Content at SEGA SAMMY HOLDINGS INC. After her first position, she decided to move to Australia to improve her English skills. In 2012, she returned to Tokyo to join DeNA Co. Ltd., an internet company specialising in creating platform services, digital content and e-commerce, as a Director. She was responsible for an offshore project to develop an application for the US market and it was through this experience where her interest in the marketing field grew. Following this, she worked at a number of Internet ad agencies and startups, gaining experience working on digital marketing for domestic and international clients. This led to a strong interest in cross-cultural marketing. She joined doq® Tokyo office where she hopes to continue to gain further experience in this area.

Mariko Ishii
Account Executive

Originally from Yokohama, Japan, Mariko holds a Bachelor’s Degree from the Department of English Communication and Ergonomics Faculty of Liberal Arts, Tamagawa University. In 2012, she began her career at a leading consumer and lifestyle marketing & PR agency as an Account Executive. She worked primarily with global brands looking to expand their market in Japan, across the home furnishings, retail, cosmetics, clothing and tourism industries. She was interviewed and featured for one of her projects for a tourism board in “Koho no Shikakenin tachi” released by the Japan PR association in early 2016. Mariko joined doq® in 2017 to utilise her marketing & PR experience and knowledge of the world’s third largest market.

Satsuki Hosokawa
Assistant Account Executive

Originally from Chiba, Japan, Satsuki is a Bachelor of Arts-International Communication student, currently completing his last year of studies. Throughout his degree he has focused on cross-cultural communication and global diversity, analyzing how culture, society and media coverage can contribute to how globalization impacts us. Satsuki has experience in the fields of public relations and social campaigns, having worked with local clients to manage campaigns and provide effective solutions. Satsuki is passionate about building a bridge between different cultures and thereby discovering the resulting value that connects the world together.

Our working style is influenced by our team's combined years of work experience across Japan, Australia, the United States and other countries.
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portfolio

our clients

Japan National Tourism Organization (JNTO) Australia
Japanese Film Festival
Japan Airlines
Okinawa Convention & Visitors Bureau
Hoshino Resorts Tomamu
Ministry of Agriculture, Forestry and Fisheries
Japan National Tourism Organization (JNTO) UK
Johnson & Johnson
Sydney Cherry Blossom Festival
Japan External Trade Organization
The Japan Foundation
FUJITSU LIMITED
Aomori Prefecture
Hakkoda
Triple Jump
The Japan Council of Local Authorities for International Relations (CLAIR Sydney)
Japan National Tourism Organization (JNTO) Indonesia
Vitacain Pharmaceutical
Cabinet Office, Government of Japan
Sumi Robata Bar
Okinawa Industry Promotion Public Corporation
Vision Personal Training
University of New South Wales
Australian Graduate School of Management
All Nippon Airways
Japan Foundation Asia Center
Unilever
Hiroshima Convention & Visitors Bureau
Japan National Tourism Organization (JNTO) Canada
KOKUYO CO.,LTD.
NIPPON ZETTOC Co.,Ltd.
Auburn City Council 
Japan National Tourism Organization (JNTO) Germany

works

Hoshino Resorts Tomamu

All-encompassing marketing consulting, from strategy development to execution management from the
Oceania market.

Hoshino Resorts Tomamu

All-encompassing marketing consulting, from strategy development to execution management from the Oceania market.

Utilising Australia and New Zealand markets as leading examples for English speaking markets for Hoshino Resorts Tomamu’s ski resort business, doq® has been engaged to create a comprehensive, cross cultural marketing campaign from planning through to execution. Campaigns have integrated the following services: Strategy Development, Creative Development, Media Planning & Buying, Social Media Management, B2B Marketing.

Japan National Tourism Organization

Planning and managing large scale Japan inbound destination marketing campaigns in Oceania, Europe, North America and Asia markets.

The Japan Foundation

Promoting Japanese films abroad as a singular brand

doq® has been engaged by the Japan National Tourism Organization to promote travel to Japan for consumers in Australia, United Kingdom, Germany, Canada, Indonesia and Malaysia. From media planning and buying, creative development, digital marketing and event management, doq® has utilised its cross cultural skill set and unique network to enable working with in various countries, regardless of language, business culture or distance, to provide high quality solutions and results for clients.

The Japan Foundation

Promoting Japanese films abroad as a singular brand

The Japan Foundation

Promoting Japanese films abroad as a singular brand

The Japanese Film Festival first began in Australia in 1997 and has established itself as a prestigious film festival in the Oceania region, featuring solely Japanese films. doq® was engaged to rebrand the festival in 2013, implementing a comprehensive brand and sales campaign to go along with it, as member of Japanese Film Festival Operational and Management Committee. The Japanese Film Festival has achieved noteworthy success with a rapid growth in attendees (33,000 Australia-wide in 2014). doq® has continued to growth along with the Japanese Film Festival, as a leading strategic and creative partner for the JFF Asia Pacific Gateway Project, involving in total of 10 ASEAN countries in addition to Australia.

Ministry of Agriculture, Forestry and Fisheries of Japan (MAFF)

Campaign promoting Japanese ingredients in Asia and Oceania markets, inclusive of celebrity endorsement, television commercial planning and production, media planning and buying and event planning and management

Ministry of Agriculture, Forestry and Fisheries of Japan (MAFF)

Campaign promoting Japanese ingredients in Asia and Oceania markets, inclusive of celebrity endorsement, television commercial planning and production, media planning and buying and event planning and management

doq® was engaged for MAFF’s Taste of Japan campaign with the aim of increasing the awareness and interest in purchasing Japanese ingredients in the Asia and Oceania markets. doq® secured the involvement of Adam Liaw, MasterChef Australia winner, cook, author and television presenter as the campaign ambassador, featuring Adam in the television commercial as well as the live events. Other facets of the campaign included television commercial creative development and production, event planning and implementation.

Aomori Prefecture

Annual marketing planning and management for
regional destination marketing in Japan, including
website development, a familiarisation trip, and media event

Aomori Prefecture

Annual marketing planning and management for regional destination marketing in Japan, including website development, a familiarisation trip, and media event

doq® was engaged to promote the Aomori region of Japan (located in the northern tip of the main island) to Australian travellers. Beginning with an analysis of the issues and cultural background of the area and the local government organisations that managed it, doq® proposed flexible solutions and an operation that met the client’s budget and needs.

Pranq (Japanese Film and Content Distribution Management Business)

Managing independent theatrical distribution
and rights in the Oceania region

Pranq (Japanese Film and Content Distribution Management Business)

Managing independent theatrical distribution and rights in the Oceania region

Established in 2013 as a branch of doq® Pty Ltd. pranq undertakes the distribution and rights management of Japanese films and content in the Oceania region. Recent titles owned and distributed by pranq include: BAKUMAN。, Thermae Romae I, Thermae Romae II, Lady Maiko, WOOD JOB! and The God of Ramen. Our passion lies in bringing Japanese culture to the Oceania region through Japanese films and content.

Sydney Cherry Blossom Festival

Rebranding, creative development, sponsor acquisition and management and cross cultural event consulting

Sydney Cherry Blossom Festival

Rebranding, creative development, sponsor acquisition and management and cross cultural event consulting

The doq® team was engaged by the Cumberland Council to bring cultural authenticity and engage the sponsorship of Japanese government organisations and companies to Australia’s largest cherry blossom festival, held in the Japanese Garden within the Auburn Botanic Gardens.

In 2016, the festival boasted over 50,000 attendees in its sixth year, breaking all previous records.

Okinawa Industry Promotion Public Corporation

As an official representative of the Okinawa Prefectural Goverment, Promoting Okinawa's products, services and tourism in Australia Market.

Okinawa Industry Promotion Public Corporation

As an official representative of the Okinawa Prefectural Goverment,
Promoting Okinawa’s products, services and tourism in Australia Market.

An innovative collaboration between the public and private sectors, Okinawa Prefecture and doq® engage in activities to create value from the assets and natural charm that Okinawa has to offer. For this initiative, doq® specialises in building strong relationships with trade partners, marketing strategy development, campaign implementation and gaining media exposure through TV, print and online media.

global partners

company

  • Company Name
    doq Pty Ltd
  • Australian Business Number (ABN)
    35 137 462 161
  • Director
    Yoshinori Sakuno
  • Head Office Address
    Suite 98 Jones Bay Wharf 26-32 Pirrama Road Pyrmont NSW 2009 Australia
  • Date of Incorporation
    2nd June 2009
  • Number of Employees
    10
  • Postal Address
    PO Box 577
    Pyrmont NSW 2009 Australia
  • HQ Office Telephone
    Australia +61 (0)2 8084 0043
  • General Email
    doq@thedoq.com
  • Company Name
    doq Japan k.k.
  • Company Registration Number
    0100-01-175147
  • Director
    Ko Yamura
  • Address
    Mitsui Higashinihonnbashi Bldg. 5F 2-25-8 Higashinihonbashi, Chuo-ku, Tokyo 103-0004 Japan
  • Date of Incorporation
    15th April 2016
  • Number of Employees
    4
  • Office Telephone
    Japan +81 (0)3 5829 4553
  • General Email
    doq@thedoq.com

Services

Brand Marketing Consulting and Strategy Development
Cross Cultural Marketing Plan Development and Execution Management
Advertising Creative Solution Development
Digital Marketing Strategy Development and Execution Management
Offline and Online Media Planning and Buying
Event Planning and Management
Global Licencing and Distribution Development
Bridging Japan and the World’s Tourism, Art & Culture, Education, Businesses and Products

contact

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